For people living today, this is the first time we are experiencing a David and Goliath story of such magnitude and devastation. In order to grasp at the power of nature in this story, let’s first look at the size of our protagonist compared to earth…

Many consumer packaged goods (CPG) companies think of innovation as a change in the shape or design of their packaging or new formulations. Gatorade has reinvigorated their brand with the introduction of the smart sports bottle.

ZIP’s passion is to create compelling products, services, and experiences to improve people’s lives. Our challenge for the New Year is "How might we use design to create impact and inspire change?".

While at IDEO, Leon Segal PhD., my esteemed colleague and now partner in Innovationship, came up with the saying that “Innovation begins with an eye”.

ZIP interns Nicholas Steigmann and Maiya Jensen won this year’s Stanford Center on Longevity Design Challenge’s coveted $10K first prize, competing against design teams from 31 universities and 11 countries.