Many consumer packaged goods (CPG) companies think of innovation as a change in the shape or design of their packaging or new formulations. Gatorade has reinvigorated their brand with the introduction of the smart sports bottle.

ZIP’s passion is to create compelling products, services, and experiences to improve people’s lives. Our challenge for the New Year is "How might we use design to create impact and inspire change?".

While at IDEO, Leon Segal PhD., my esteemed colleague and now partner in Innovationship, came up with the saying that “Innovation begins with an eye”.

Perhaps more than most organizations, NPOs need to embrace innovation and design thinking methodologies to better meet the needs of the people they support.

Belkin Thunderstorm was awarded Best of Show for 2013 Macworld/iWorld based on its innovative speaker technology.